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Cover Letter Format – Here’s How to Format Your Cover Letter Correctly
If you want to learn how to format your cover letter for optimal response, then this article will show you how. Specifically, we’re going to talk about why the format of your letter is so important, and then give you a paragraph-by-paragraph breakdown of the best way to format a cover letter. By the time you have finished reading this article, you’ll know exactly how to get started with writing your own letter from scratch.
Let’s start by talking about why the format you use is so important. Firstly, by getting this right you will demonstrate that you know what you’re doing, and you fully understand how to construct proper business communication – while still being personable and likable. Also, getting this right will set you apart from the crowd – as well as hold the attention of the hiring manager, which is crucial to getting the all-important interview.
So let’s see what correct cover letter format looks like.
First, you need to start by explaining to them the “reason why” you are writing to them. Take some time to think about this. Also, if you can “name drop” anybody you already know or have talked to in their organisation, then do so here.
Next, you will need to explain what it is that you have to offer them. This is your “USP” or “unique selling proposition”. What is it that you have to offer which others can’t? Remember to refer to your past experience and qualifications to help “sell” yourself here.
Finally, you need to finish with a call to action. This is a sales/marketing term which simply means to “ask” for the sale or order. Your cover letter is your own “sales letter” – designed to sell yourself. It makes sense to use this very effective sales tactic to your advantage. So make sure you ask for them to contact you. Include the crucial contact details such as phone number and your email address.
About the Author
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